OPTION FOR Self Improvement
Climbers Wanted

Each of us has a sense of potential yet untapped, of skills and capabilities not yet developed, of personal goals not yet accomplished... or perhaps never attempted. For many of us, the challenges of day-to-day life consume more and more of who we are and who we would become.
Who We Are
We are a not-for-profit educational organization founded in 1983 by best-selling author (Happiness Is A Choice) Barry Neil Kaufman and Samahria Lyte Kaufman. Thousands of individuals have been energized, uplifted and transformed by our inner strength training programs. We can do the same for you.
Tap Your Inner Strength
The Option Institute is the worldwide training center for The Option Process®. Our programs provide practical tools and strategies to help individuals, families and corporations improve confidence, enhance relationships and increase their sense of empowerment. Become more effective at getting what you want out of life - and achieve unprecedented levels of comfort in the process.
The Option Institute Difference
The Option Institute has 80 teachers and associates on staff and in-house. These individuals are full-time employees, not guest lecturers or temporary help. Thanks to their experience and continuity of instruction, our clients enjoy an unparalleled experience in inner strength training.
Our programs are engaging, interactive and dynamic. We believe in experiential training versus conventional lectures and seminars. As a student, you are not an observer, but rather, an active learner and participant.
Our spectacular 100-acre campus provides a perfect setting for living, learning and personal growth.
Your Personal Summit
Training programs at The Option Institute are available on an à la carte basis or as part of an overall training curriculum. Our à la carte programs provide immediate benefits, helping you to overcome specific life challenges or target particular areas of personal growth. Our extended curricula offer comprehensive training regiments that help you achieve new levels of empowerment, self-confidence and personal accomplishment.
From immediate results to long-term training, we can help you reach your personal summit.
Track 1 |
Track 2 |
Track 3 |
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Master Level: The Mastery of Yourself curriculum provides you with the ability to be at ease and comfortable in any situation, the ability to make clear and insightful decisions that help you achieve what is most important to you, and the capacity to develop rich and authentic relationships. The summit of this curriculum, Wide Awake, is an amazingly dynamic and engaging program that challenges even the most experienced climber to achieve new heights of personal exploration and development. |
Master Level: The Option Process® Dialogue offers an unparalleled capacity to help individuals overcome self-limiting beliefs and live happier, more comfortable lives. The Working with Individuals curriculum leads to mastering The Option Process Dialogue. You´ll learn to employ the attitudinal techniques and methodology to create a context for others to explore their behaviors and beliefs and to help colleagues, clients and friends make lasting life changes in the way they act and feel. As a professional Option Process Mentor/Counselor you can choose to establish yourself in a new profession as well as to expand who you are and strengthen your impact in the world. The summit of this track is Mentor Certification. |
Master Level: In the Working with Groups track you will become adept at using Option Process teaching techniques to awaken the fire of ambition, the hidden brilliance and the unlimited potential of the people around you. Whether you´re at home with family or at the office with colleagues, the Working with Groups track will help you to become a more powerful, innovative and effective facilitator and leader. The summit of this track is Group Facilitation Training. |
Program Benefits
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People trained in the tools and technologies of The Option Process® experience the following benefits:
Make Clear, Insightful Decisions
Do you wonder if you are making choices that will lead to the life you desire? Are you hung up in indecision, or stuck in the ramifications of past poor choices? Learn to approach decisions in a new way. Make choices that support you in pursuing and living the fantastic life you’ve always wanted, full of meaning and importance.
Maximize Your Personal Performance
Have you been limiting your effectiveness, always playing small because you think that’s all you can do? Uncover and explore the beliefs that have dampened your ability to live big – from financial abundance, to career achievement, to deep and lasting relationships – and gain access to a whole new stratum of life fulfillment.
Relate with Others with More Ease & Depth
Are you uncomfortable as you interact with others in certain environments? Do you hold back being your true self with some people? Be comfortable and authentic, no matter whom you are with. Live with ease and clarity as you work and play with your family, coworkers and the community of the world.
Strengthen Your Confidence
Do you have areas of your life where you doubt yourself? Have you been holding back from going for what you really want, for fear of failing? Construct a foundation of unshakable self-confidence and act fearlessly in the face of discouragement, doubt and criticism.
Unleash Your Extraordinary Life
Have you been living an ordinary, mediocre life? Are you operating with lackluster passion, full of regrets and a sense that you can’t have what you want? Blow that mediocrity out of the water! Break open the YOU and the life that has been patiently waiting for you – the life of unbounded passion and no regrets, where you are fully expressing who you are, and experiencing the exhilaration of going for – and getting –what you truly want out of life.
Programs at The Option Institute
The Option Institute Programs are segmented into levels - 100, 200, 300 and 400/masters level.
100 Level Programs
The 100 level programs provide a foundation in various applications of The Option Process® . These programs require minimal preparation on the part of the participants.
- The Happiness Option: Jumpstart Your Extraordinary Life
- Fearless: Become A Workplace Hero!
- Optimal Self-Trust: Make Clear Decisions With Absolute Confidence
- Couples Course: Rev Up Your Relationship
- Inward Bound: Creating the Definitive You
- PowerDialoguesSM: The Unlimited Power of a Question
- Revitalize Your Spirit: New Beginnings for a New You
200 Level Programs
While prerequisites are not mandatory, 200 and 300 level programs assume that participants have a foundation in The Option Process either through books, CDs and other materials, or through experiencein other programs.
- Advanced PowerDialogues: Become An Exceptional Counselor in Everyday Situations
- Greatest Hits: The Very Best From More Than 50 Programs
- Exceptional Woman: You ... Without Apology!
- Extraordinary Man: Revolutionize What it Means to Be a Man
- Parenting Solution: Parenting Skills Made Easy
300 Level Programs
300 level programs are designed for experienced students. No wading in. no warming up, these programs are direct, fast-paced and challenging from the very first minute.
- Calm Amid Chaos: An Unshakable Foundation for a Turbulent World
- Empower Yourself: Going For (and Getting) What You Want!
- Inner Strength: Indestructible From the Inside Out
- Radical Authenticity: Nothing Works Better Than the Real You
400 Level Programs
Our 400/masters Level programs are limited to advanced students. Each requires a set of prerequisites and elective courses.
- Group Facilitation Training : Inspire Those Around You To Extraordinary Accomplishments
- Mentor Certification : Master The Art & Science of Working with Individuals
- Wide Awake: Ultimate Training for the Ultimate Self-Student

